NEWS

Quoted in the New York Times

Website Builder Study - 284 Builders, 32 Brands, 20 Markets
The most comprehensive report to date on website builders catering to automotive dealers. Report

Tools of the trade: How to be a successful solopreneur Link

Crain's New York Business: Getting paid: Small companies' new strategies  Link

Fox Car Report interview about GM. Link

CBS Radio interview about product differences around the world. Link

Entrepreneur.com article on growing your business creatively. Link

Interview on Fox Car Report about Toyota. Link

Website Builder Rankings - Auto Dealer Site Builders
Following up on the 2008 study we analyzed the best site builders for auto dealers. Report

Optimizing Paid Search Advertising - Used Vehicles
We analyzed the efficacy of the ads served up on Google around used car searches for the Top 10 vehicles in 10 markets in the U.S. Report

Reaching Automotive Consumers Online - 2008
Which website companies build effective sites for their automotive dealer clients? 12 brands in 20 markets with 148 site builders and 2,400 sites analyzed. Report

Brand Perception on Twitter
In November 2008 we conducted the first survey of Twitter users on Brand Perception. We just completed the follow up study. Results